MoreRSS

site iconJason FriedModify

Founder & CEO at 37signals (makers of Basecamp, HEY, and ONCE). Non-serial entrepreneur, serial author. Wrote Getting Real, Remote, and REWORK.
Please copy the RSS to your reader, or quickly subscribe to:

Inoreader Feedly Follow Feedbin Local Reader

Rss preview of Blog of Jason Fried

介绍我们的新产品Fizzy || Introducing Fizzy, our newest product

2025-12-04 02:27:34

هل لاحظت أن كل أداة تتبع المشكلات والآراء التي أحببتها تحوّلت تدريجيًا إلى برامج مملة، بطيئة، ومتعبة؟

Trello اكتسبت 40 رطلاً من التعقيدات. بدأت Jira في فرض تكاليف على الصداع النصفي. حاولت Asana أن تكون كل شيء للجميع. تراجع GitHub Issues إلى حالة مستقرة من التراجع. كل الفئة باتت تشبه حادثة تصادم 20 سيارة من التعقيد.

حان الوقت للتنقل بعيدًا عن هذا الفوضى.

اليوم نقدم لك Fizzy. كنباين كما يجب أن يكون، وليس كما كان.

Fizzy هي نهج جديد لبطاقات وعموديات التنظيم، مع بعض التحولات، وقيم افتراضية مستوحاة من طبيعة البشر، وواجهة ملونة تختلف تمامًا عن البرمجيات المملة والملتزمة التي تقدمها الصناعة منذ سنوات.

كان الكنباين موجودًا منذ الأربعينيات، وجلبته Trello إلى الانتشار في عام 2011. منذ ذلك الحين، وجدت بعض النسخ من تنظيم الكنباين القائم على الأعمدة طريقها إلى أي أداة تعاونية تستحق الاسم.

لكن معظمها أضاف الكثير من الملح.

ما كان بسيطًا الآن أصبح معقدًا. ما كان واضحًا الآن أصبح مزدحمًا. ما كان يعمل بسهولة الآن يتطلب جهدًا.

Fizzy تضغط على زر إعادة التشغيل، وتراجع ما يهم حقًا، وتقدم طريقة ملهمة للكنباين تشعر بالراحة. إنها ودودة، ملونة، مباشرة، وسريعة جدًا.

نستخدم Basecamp لاكتشاف مشاريعنا الكبيرة والمعقدة، لكننا نلجأ مؤخرًا إلى Fizzy لتشغيل المشاريع الأصغر. إنها مثالية لتعقب الأخطاء، المشكلات، والآراء، وتعمل بشكل ممتاز في تدفقات خفيفة ومغلقة ذاتيًا مثل إنتاج البودكاست أو الفيديو.

لم نتوقع ذلك، لكن Fizzy جيدة جدًا بحيث قد تؤدي إلى تقليل استخدام Basecamp في جانب إدارة المشاريع الخفيفة. نحن سعداء للغاية.

كم تبلغ تكلفتها؟ إنها ليست مكلفة لدرجة كبيرة.

كل شخص يحصل على 1000 بطاقة مجانًا. وبعد ذلك، نقوم بتشغيل حسابك مقابل 20 دولارًا شهريًا لعدد لا حدود له من البطاقات والمستخدمين. سعر واحد لكل شيء. لا مستويات، لا "اتصل بنا". لا جدول أسعار على الإطلاق - فقط سعر يشبه علامة على سعر جينز.

وهنا مفاجأة... Fizzy مفتوحة المصدر! إذا كنت لا ترغب في دفعنا، أو ترغب في تخصيص Fizzy للاستخدام الخاص بك، يمكنك تشغيلها بنفسك مجانًا إلى الأبد. لديك فكرة رائعة؟ قم بإرسال طلب تعديل (PR) لمساهمة في قاعدة الكود وتحسين المنتج لجميع المستخدمين. إنها أفضل عالم من حيث لا توجد أعذار.

كل فكرة تعود مرة أخرى. حان الوقت لتجربة جديدة للكنباين. Fizzy هي مشاركتنا في هذا المجال.

لنصنع هذه المنصة رائعة بشكل لا يصدق معًا. دعنا نبدأ!

قم بزيارة fizzy.do لمعرفة المزيد والتسجيل مجانًا!

- جيسون


---------------

Have you noticed that every issue and idea tracking tool you loved slowly morphed into boring, sluggish, corporate bloatware?

Trello put on 40 pounds of cruft. Jira started charging by the migraine. Asana tried to become everything to everyone. GitHub Issues slipped into a steady state of decline. The whole category is a 20 car pileup of complexity.

Time to route around that mess.

Today we’re introducing Fizzy. Kanban as it should be, not as it has been.

Fizzy is a fresh take on cards and columns, with a few twists, human-nature inspired defaults, and a vibrant interface that’s the opposite of the bland and boring software the industry has been flinging at you for years.

Kanban has been around since the 1940s, and Trello brought it into the mainstream in 2011. Since then, some version of column-based kanban-style organization has found its way into any collaboration tool worth its salt.

But most have over salted the dish.

What was simple is now complicated. What was clear is now cluttered. What just worked now takes work.

Fizzy presses reset, reconsiders what really matters, and presents a refreshing way to kanban that just feels right. It’s friendly, colorful, straightforward, and fast as hell.

We still use Basecamp for our big, intensive projects, but lately we’ve been reaching for Fizzy to run the smaller ones. It’s perfect for tracking bugs, issues, and ideas, and it shines for lighter, self-contained workflows like podcasts or video production.

We didn’t expect it, but Fizzy’s so good it might even cannibalize Basecamp on the lighter side of project management. We’d be thrilled.

How much is it? It’s not much for so much.

Everyone gets 1000 cards for free. Beyond that, we’ll host your account for just $20/month for unlimited cards and unlimited users. One price for all and everything. No tiers, no “contact us.” No pricing chart at all — just a price tag, like on a pair of jeans.

And here’s a surprise... Fizzy is open source! If you’d prefer not to pay us, or you want to customize Fizzy for your own use, you can run it yourself for free forever. Have a great idea? Submit a PR to contribute to the code base and improve the product for everyone. It’s the best of all worlds. No excuses.

Every idea comes back around. It’s time for take two on kanban. Fizzy’s our hat in the ring.

Let’s make this platform insanely great, together. Come on in!

Visit fizzy.do to check it out and sign up for free!

-Jason

Beta测试就像邀请客人到家里做客 || A beta is like inviting guests over

2025-11-30 04:16:13

有很多機會可以邀請人們在正式發佈前試用你的產品。例如Alpha、Beta等。

我的偏好是在正式發佈前的最後一刻。通常是一到兩週前。當產品已經處於Beta測試的最後階段,幾乎就是Beta版本了。基本上就是v0.99。

在這個階段,我們並不是真的在尋求深入的根本性反饋,雖然我們還是會收到一些。我們已經決定要發佈的版本,所以讓大家提前試用並不會幫助你吸收更多的疑問。

讓一些人提前試用產品的主要優勢在於基本的清潔與整理。這會迫使你清理殘留問題,處理一些你一直拖延的細節。

這就像邀請客人來你家吃晚餐。希望你原本就保持得相當乾淨,但如果你知道客人會來,就會多一個層次的清潔與整理和準備。那些你原本可以接受的小混亂,就會變成你不想讓別人看到、體驗或注意到的東西。因此你會去處理它們。

客人就是一種強制力。他們會幫助你完成那些你原本知道需要做,卻一直拖延的事情。

現在就是。

-Jason


---------------

There are plenty of opportunities to invite people to your product ahead of the formal launch. Alpha, beta, etc.

My preference is only right at the end. Typically a week or two before we go live. When the product is in the very last throes of beta, barely beta. Essentially v0.99.

At this stage we’re not really looking for deep fundamental feedback, although we’ll get some. We’re going with the version we’re launching, so it doesn’t really help to soak in second guessing.

The main advantage to letting people in a bit ahead of launch is mostly for basic hygiene. It forces you to clean up, tie up loose ends, get some lingering stuff right you’ve been sitting on until now.

It’s like inviting guests to your house for dinner. Hopefully you keep a fairly tidy house, but if you know guests are coming by, there’s just another level of cleaning and tidying and prep you tend to do. All those little messes you could live with become things you just don’t want other people to see, experience, or notice. So you take care of them.

Guests are forcing functions. They help you do those last few things you know you need to do, but didn’t until now.

It’s now.

-Jason

质量:Concept2 RowErg || Quality: The Concept2 RowErg

2025-11-19 01:56:43

Concept2 RowErg 是我用過最高品質的產品之一。

已經擁有好幾年了,感覺它還能再用一百年。

結構簡單,材料耐用,維護成本低。組裝起來異常容易。可以摺疊起來存放,佔用空間極小。

PM5 顯示器是單色黑白的,沒有觸控螢幕,只有幾個容易在流汗時使用的橡膠按鈕。只需要兩節 AA 細胞電池,而且似乎永遠用不完。不需要插頭、充電或連接線。

輪子可以滾動,平放時非常穩定。完美地貼合地面,不會搖晃、不會發出噪音、不會移動。

整體來說非常合適。我很少遇到如此精心設計的產品。他們知道何時該停止。

對我來說,這是一款巔峰產品。是所有產品的典範。不管你製造什麼,都應該以 Concept 2 RowErg 為目標。

而且價格不到 1000 美元。這是少數我花這筆錢覺得超值的產品之一。

沒有任何合作關係,只是一個忠實粉絲。

-Jason


---------------

The Concept2 RowErg is one of the highest quality products I've ever used.

Had one for years now, feels like it'll last another 100.

Simple construction, durable materials, low maintenance. Comically easy to assemble. Tips up for storage, leaving a tiny footprint.

The PM5 display is simple B&W, no touchscreen, just a few easy-to-use-when-sweaty rubberized buttons. Just two D batteries that seem to last forever. No plugs, no charging, no cables needed.

Roll it around on wheels, steady once flat. Perfectly grips the ground, no wobble, no rattle, no movement.

The whole thing is just right. I've rarely encountered a product so well considered. They knew where to stop.

To me, this is a pinnacle product. The model to build towards. No matter what you make, aim to make it as well as the Concept 2 RowErg.

And all that for under $1000. One of the few products I've paid this much for that feels like a steal.

No affiliation, just a fan.

-Jason

下一个产品 || The next product

2025-10-14 05:38:17

新产品不需要是革命性的、改变生活或颠覆性的突破才能成功。 整个品类可以逐渐下滑,积累复杂性。每个产品都比前一个更胜一筹,直到变得过多。这个循环自我维持,永不满足。竞争对手陷入相互毁灭的循环,通过不断的过度改进。 当这种情况发生时,一扇新机会的门会出现裂痕。 新进入者不必在现有产品的水平上竞争。它只需要感觉对——就像有人拉开窗帘,让阳光重新照进来。那种让人松一口气、说“终于来了!”的产品。 不开创性的,只是实用的。站在他人遗忘的地方。 -Jason
---------------

New products don’t need to be revolutionary, life-changing, or disruptive breakthroughs to succeed.

Entire categories can roll downhill, gathering complexity as they go. Each product one-upping the next until more becomes too much. The cycle feeds itself, never satiated. Competitors locked in a loop of mutual destruction through perpetual over-improvement.

When that happens, the door cracks open for something new.

The newcomer doesn’t have to meet the others where they are. It just has to feel right — like someone opened the curtains and let the sun back in. The type of product that lets people exhale and say, “finally!”

Not groundbreaking. Just grounded. Standing where everyone else forgot to.

-Jason

当设计驱动行为 || When design drives behavior

2025-10-08 02:51:53

在某些情况下,设计就是某物的外观。 在其他情况下,设计就是某物的运作方式。 但对我来说,最有趣的設計是當設計能改變你的行為。即使是最細微的細節,也能改變人們與某物互動的方式。 以A. Lange & Söhne Lange 1腕表上的动力储存指示器为例。动力储存指示器显示还剩下多少“动力”(上链)。它位于下方表盘的右侧。它从AUF(“上”)开始,以AB(“下”)结束。当Lange 1完全上链(指示器在AUF位置)时,它会在表完全耗尽动力、停止并需要再次上链前提供约72小时的运行时间。随着手表运行,指示器会逐渐下降,直到动力耗尽。再次上链即可重新充满动力。 简单明了,对吧?一个指示器和一个从完全上链到完全卸链的刻度尺。就像汽车的油量表一样。你有从满到空的刻度,中间还有一些刻度表示剩下四分之三或四分之一油量,通常在末尾有一个红色区域,提示你真的需要尽快加油,否则可能会被困在路上。 然而,Lange 1并非如此简单。这里有一个非常巧妙的设计,旨在改变你的行为。 首先,你会注意到AUF和AUB之间的五个三角形。它们的间距并不相等。起初你可能会觉得每个三角形大约占刻度的四分之一,而底部的最后两个则像油量表上的红色警戒区。 但并非如此。指示器向下移动时遵循非线性进度。它不会随着时间均匀地从顶部滑到底部。实际上,它在早期阶段会加速下降。 当完全上链时,指示器只需一天时间就下降两个标记到达中点。从那里开始,每个标记需要一天时间。这使得指示器看起来比实际更快地卸链,因为在最初的24小时内它覆盖了更大的距离。如果刻度是均匀的,且指示器是线性的,那么主人可能不会感到需要上链,直到动力储存几乎耗尽。这样,当你第二天早上拿起手表时,可能会发现它已经停了。 那么,这个主人可能甚至不理解的微小设计细节最终会产生什么效果呢?好吧,看起来第一天之后手表就已经耗尽了一半的动力,因此鼓励主人更频繁地上链,即使并不需要。这有助于防止手表动力耗尽、失去时间,最终停止。一块停止的手表可能每天显示正确的时间两次,但很少是在你想要的时刻。 微小的细节,带来实质性的行为改变。经过深思熟虑,精心执行,非常出色。 -杰森
---------------

In some cases, design is what something looks like.

In other cases, design is how something works.

But the most interesting designs to me are when design changes your behavior. Even the smallest details can change how someone interacts with something.

Take the power reserve indicator on the A. Lange & Söhne Lange 1 watch. The power reserve indicator indicates how much "power" (wind) is left. It's pictured below on the right side of the dial. It starts with AUF ("up") and ends with AB ("down"). A fully wound Lange 1 (indicator up at AUF) will give you about 72 hours before the watch fully runs out of power, stops, and must be wound again. It moves down as the watch runs until you're out of power. Wind it again to fill it back up.

Simple enough, right? An indicator and a scale for fully wound through unwound. Just like a car's fuel gauge. You have full through empty, with a few ticks in between to indicate 3/4 or 1/4 tank left, and typically a red zone at the end saying you really need to fill this thing up soon or you're going to be stranded.

However, all is not as it seems on the Lange 1. There's something very clever going on here to change your behavior.

First you'll notice five triangles between AUF and AUB. They aren't equally spaced. At first you might think it looks like each is about a quarter of the scale, and then the last two at the bottom would be like the red zone on your fuel gage.

But no. The indicator follows a non-linear progression downwards. It doesn't sweep from top to bottom evenly over time. It's actually accelerated early.

When fully wound, It takes just a day for the indicator to drop down two markers to the halfway point. From there, it takes a day each to hit the lower two markers. This makes it look like it's unwinding faster than it is because the indicator covers more distance in that first 24 hours. If the spacing were uniform, and the indicator was linear, the owner might not feel the need to wind it until the power reserve was nearly fully depleted. Then you might have a dead watch when you pick it up the next morning.

So what's the net effect of this tiny little design detail that the owner may not even understand? Well, it looks like the watch is already half-way out of power after the first day, so it encourages the owner to wind the watch more frequently. To keep it closer to topped off, even when it's not necessary. This helps prevents the watch from running out of power, losing time, and, ultimately, stopping. A stopped watch may be right twice a day, but it's rarely at the times you want.

Small detail, material behavior change. Well considered, well executed, well done.

-Jason

200万美元该怎么做? || What to do with $2M?

2025-09-26 06:18:59

一位25岁左右的年轻企业家刚刚给我发了一封电子邮件,询问一些建议。 他刚刚卖出了一家企业,最终手头有几百万的流动现金。他想知道是应该投资这笔钱,用它来创办新公司,还是做其他事情。 我的建议并不是他所期待的。 我只说不要失去它。不要动用它。把它存入银行。找个安全的地方,让它赚一点利息,但不要多到有风险。 钱不需要工作。它可以休息。不要动它。你26岁了,可以重新开始工作。 几百万的流动现金是一笔巨大的财富。保持!不要失去。始终拥有这笔钱。随着你继续前进,不断往这个安全的堆里添加更多。现在这笔钱属于你了。保持这样。 -杰森
---------------

A young entrepreneur in his mid-20s just emailed me asking for some advice.

He just sold a business and ended up with a couple million in liquid cash. He wanted to know if he should invest it, use it to build a new company, or do something else with it.

My advice wasn't what he was expecting.

I just said don't lose it. Do nothing with it. Put it in the bank. Something safe, earning a little, but not too much that it's at risk.

Money doesn't need to work. It can rest. Leave it be. You're 26 — you can get back to work.

A couple million liquid cash is a huge haul. Maintain! Don't lose. Always have that. And add more to that safe pile as you go. That's yours now. Keep it that way.

-Jason